The design work included in the Archives will represent significant contributions to the evolution of the graphic design discipline; the work will interest, excite, inspire, intrigue, and educate.
It has met a need, solved a problem, or sold an idea, product, service, or event. It is likely to have received recognition from national design organizations.
When fully developed, the Archives will offer a facility with a gallery for exhibitions of work from the permanent collection and feature new acquisitions as well as current work in West Michigan. The vision includes collaborative space for designers and design classes; it is envisioned as accessible and hospitable to the public.
The Archives will make both physical artifacts and digital representations available to design professionals, educators, students, business people, and others interested in the rich legacy of graphic design, paper manufacture, and printing in West Michigan.